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Budgetkontrolle, Zuordnung von Verkäufen (Sales Attribution) und Voraussetzungen für eine Erhöhung der Ausgaben.",1787301583,"paid-advertising-online-courses","https:\u002F\u002Fcloud.cs1.westudy.ua\u002Ffile?path=westudy_online\u002Fpublic\u002Fwestudy\u002F594e0fa8-1dc8-471b-961a-9dc6682db3ce.webp",{"uuid":295,"title":296,"subtitle":297,"date_published":298,"date_pinned":298,"alias":299,"is_published":192,"is_pinned":193,"type":9,"category":36,"category_name":38,"category_alias":37,"img":300,"preview_icon":9,"category_value":195,"external_link":9},"6e5009a4-6f8e-4a3f-9181-72f9c267296c","Verkaufsgespräche für ein hochpreisiges Bildungsprogramm: Bedürfnisse ermitteln, Lösungen präsentieren und Druck vermeiden","Die Struktur eines beratungsorientierten Verkaufsgesprächs für ein hochpreisiges Programm umfasst: Bedarfsanalyse, Qualifizierung von Interessenten, Präsentation einer Lösung sowie den ehrlichen Umgang mit Einwänden.",1787301201,"high-ticket-education-sales-call","https:\u002F\u002Fcloud.cs1.westudy.ua\u002Ffile?path=westudy_online\u002Fpublic\u002Fwestudy\u002Fed47333e-088f-4341-98a9-12037e9b5c83.webp",{"uuid":302,"title":303,"subtitle":304,"date_published":305,"date_pinned":305,"alias":306,"is_published":192,"is_pinned":193,"type":9,"category":36,"category_name":38,"category_alias":37,"img":307,"preview_icon":9,"category_value":195,"external_link":9},"73686c44-9a84-4d7b-b237-703543ac300b","Was versteht man unter B2B-Vertrieb von Weiterbildungsangeboten und wie arbeitet man mit Unternehmen zusammen?","Wie ein Bildungsanbieter einen Auftrag von einem Unternehmen gewinnen kann: Entscheidungsträger, Nachweis des Mehrwerts, Angebotserstellung und Pilot-Schulungen.",1787300646,"b2b-training-sales-strategy","https:\u002F\u002Fcloud.cs1.westudy.ua\u002Ffile?path=westudy_online\u002Fpublic\u002Fwestudy\u002Fee8eb127-575a-4cf8-bf19-a323d2150d92.webp",{"uuid":309,"title":310,"subtitle":311,"date_published":312,"date_pinned":312,"alias":313,"is_published":192,"is_pinned":193,"type":9,"category":36,"category_name":38,"category_alias":37,"img":314,"preview_icon":9,"category_value":195,"external_link":9},"a214550a-3d05-48a4-ac64-996a064fbfe2","Was ist Community-Led Growth und wie unterstützt eine Community eine Online-Schule?","Wie die Interaktion zwischen Mitgliedern Vertrauen, Empfehlungen und organisches Wachstum fördern kann. Themen: Onboarding, Rituale, Moderation und Kennzahlen zur Gesundheit der Community.",1787300206,"community-led-growth-education","https:\u002F\u002Fcloud.cs1.westudy.ua\u002Ffile?path=westudy_online\u002Fpublic\u002Fwestudy\u002Fbbe5507d-cb60-4c13-8f59-0a3d6e46cb26.webp",{"uuid":316,"title":317,"subtitle":318,"date_published":319,"date_pinned":319,"alias":320,"is_published":192,"is_pinned":192,"type":9,"category":36,"category_name":38,"category_alias":37,"img":321,"preview_icon":9,"category_value":195,"external_link":9},"2232c3cf-e23e-4203-9978-ac142689701d","Marketing-Analytik für Online-Bildungsangebote: Conversions messen, Schwachstellen aufdecken und den Umsatz steigern","So messen Sie den Weg vom ersten Kontakt bis zum Umsatz, interpretieren Conversions korrekt, identifizieren Abbruchpunkte im Funnel und überprüfen Marketingentscheidungen anhand von Daten.",1787299827,"conversion-analytics-education-funnel","https:\u002F\u002Fcloud.cs1.westudy.ua\u002Ffile?path=westudy_online\u002Fpublic\u002Fwestudy\u002F06f5b73b-e158-4a06-a2a5-b7140ebf8ccb.webp",{"uuid":323,"title":324,"subtitle":325,"date_published":326,"date_pinned":326,"alias":327,"is_published":192,"is_pinned":193,"type":9,"category":36,"category_name":38,"category_alias":37,"img":328,"preview_icon":9,"category_value":195,"external_link":9},"2d2a6b56-f467-4630-a787-9ad7b5480fc1","Reaktivierung von Kunden einer Online-Schule: Inaktive Interessenten und ehemalige Kursteilnehmer zurückgewinnen – ganz ohne ständige Rabatte","Eine Reaktivierungsstrategie, die auf Segmentierung, neuem Mehrwert und relevanten Botschaften basiert, um das Interesse wieder zu wecken – ohne dabei auf ständige Rabattaktionen angewiesen zu sein.",1787296545,"customer-reactivation-online-school","https:\u002F\u002Fcloud.cs1.westudy.ua\u002Ffile?path=westudy_online\u002Fpublic\u002Fwestudy\u002Fcd7ac6f2-7175-4340-bc11-bad6d7944054.webp",[330,331,332],{"uuid":253,"title":254,"subtitle":255,"date_published":256,"date_pinned":256,"alias":257,"is_published":192,"is_pinned":192,"type":9,"category":36,"category_name":38,"category_alias":37,"img":258,"preview_icon":9,"category_value":195,"external_link":9},{"uuid":281,"title":282,"subtitle":283,"date_published":284,"date_pinned":284,"alias":285,"is_published":192,"is_pinned":192,"type":9,"category":36,"category_name":38,"category_alias":37,"img":286,"preview_icon":9,"category_value":195,"external_link":9},{"uuid":316,"title":317,"subtitle":318,"date_published":319,"date_pinned":319,"alias":320,"is_published":192,"is_pinned":192,"type":9,"category":36,"category_name":38,"category_alias":37,"img":321,"preview_icon":9,"category_value":195,"external_link":9},21,20]